The operator will have its brand displayed on the team’s kit starting this Saturday, in the match that will decide the access to the A1 Series of the Brazilian Women’s Championship
São Paulo, August 2022 – Betsson, the global online sportsbook and casino operator, will be the main sponsor of the Athletico Paranaense women’s football team, until December 2023. This is the first time that the Gurias Furacão (how the athletes are called by their fans) kit will have a main sponsor. Betsson’s debut in the Athletic women’s team’s shirt will be next Saturday (13 August), during the match against Botafogo for the Brazilian Women’s A2 Championship. The game result will define who will move up to the Serie A1 of the Brazilian Women’s Championship.
Last week, Betsson and Athletico announced the partnership also in the club’s men’s team. The brand is stamped on the lower back of the Hurricane’s shirt.
“We are very pleased about the extension of our partnership with Betsson. Especially for being the first main sponsor in the history of our women’s soccer team. We are sure that we will have many achievements together,” says Mauro Holzmann, Commercial Director, Institutional Relations and Marketing of Athletico.
”We are great supporters of the sport worldwide and we know the importance of encouraging women’s football, especially in Brazil. We are happy to expand our partnership with Athletico Paranaense further and it will be an honor for Betsson to follow the team’s evolution,” says Andre Gelfi, Managing Partner of Betsson in Brazil.
With over 20 brands in its portfolio, including Betsafe.com, Betsson.com, NordicBet.com, and CasinoEuro, the Swedish Betsson Group is one of the biggest references in online gambling in the world, delivering entertainment and fun for over five decades. In Brazil, Betsson is the first and only licensed operator in the Brazilian market for sports games, such as horserace betting, in partnership with the Jockey Club of Rio Grande do Sul, and fantasy games Want to know more? Go to: www.betsson.com | Follow @betsson_brasil on Twitter and on Instagram